Ride the Drive is more than just five miles of roads closed to traffic, the event has a festival type atmosphere. There are activities, entertainment, music, and vendors in "villages" and on the route. Ride the Drive villages are stopping points along the route that include all kinds of family friendly activities, food, information booths, merchandise tents, art displays, and bouncy houses.

Parade Drive at Olin Park

John Nolen Drive/ Lakeside Street

10am-2pm Madison Area Disc Club-play disc golf

10am-2pm Wisconsin Medical Society Foundation

10am-2pm Silly Monkeys Funky Resale

10am-2pm Madison Sports and Social Club

10am-2pm We Are All Mechanics- bike maintenance

10am-2pm CORP

10am-2pm Saris Cycling Group

10am-3pm Information and Water Station

10am- 3pm Madison Parks Hot Dog Stand

Saris Bike Racks available

Family Drive at Brittingham Park Beach House

North Shore Drive/ Brittingham Place

 

10am-2pm Schwinn

10am-2pm Madison Parks Bouncy House- free

10am- 2pm American Family Children’s Hospital- Free Helmet Fitting Station

10am- 2pm MSCR Family Fun Activities and Art Cart

10am- 2pm Greater Madison BMX

10am- 2pm Brittingham Boats- boat rentals, food

10am- 2pm Madison Fire Department- bike medics

10am-3pm Information and Water Station

10am- 3pm Ride the Drive Balloons and Donations

10am-3pm Ride the Drive Merchandise

 

Saris Bike Racks available

 

Madison Parks Village at the Capitol Square

Pinckney and East Washington

 

10am-2pm Music Stage with Live Music presented by 105.5 Triple MMM

• 10am A Royal Clark
• 11am Crash the Lights
• Noon Amberstein
• 1pm The Earthlings

 10am-3pm Information and Water Station

10am-3pm Ride the Drive Merchandise

10am-3pm Ride the Drive Balloons and Donations

10am- 2pm Madison Parks Booth

10am-2pm American Diabetes Association

10am-2pm Arc of Life Chiropractic

10am-2pm Madison Area Traffic Gardens

10am-2pm Divine Body & Styles

10am-2pm Cupcakes-A-Go-Go

10am-2pm Good Food Cart

10am-2pm Just Coffee

10am-2pm M2 Adventures Food

10am-2pm Conscious Mind Products

10am-2pm UWSP Adventure Tours

10am-2pm Celebrations Art Studio Henna Tattoos

10am- 2pm City of Madison Traffic- Engineering & Bike Registration

10am- 2pm We Conserve

10am-Noon South Dakota Dept. of Tourism- Mt. Rushmore Mascots

Saris Bike Racks available

 

Bike Avenue

John Nolen Drive/Wilson and Monona Terrace Tunnel

 

10am-3pm Information and Water Station

10am- 2pm Trek Bike Demos

10am- 2pm Trek Bicycle Stores

10am-2pm Dream Bikes

10am-2pm B-cycle

10am-2pm WI Bike Federation

10am-2pm Erehwon Mountain Outfitter- activities

10am- 2pm Boulder’s Climbing Gym Climbing Wall

10am-2pm YMCA Family activities

10am-3pm Madison Water Utility Water Wagon

 

Saris Bike Racks available

 

Ride the Drive Merchandise

10am-3pm Family Drive at Brittingham Park

10am-3pm Madison Parks Village at Square

Food Locations

Entire Route

 

10am-3pm State Street Coffee shops and Restaurants

10am-3pm Good Food Cart @ Madison Parks Village

10am-3pm Madison Parks Hot Dog Stand @ Olin Park

10am-3pm M2 Adventures & Smoothies @ Madison Parks Village

10am-3pm Cupcakes-A-Go-Go  @ Madison Parks Village

10am-3pm Brittingham Boats @ Brittingham Park

 

Bike Rentals

Entire Route

 

10am-3pm Dream Bikes- Free Bike Rentals- Bike Avenue

10am-3pm Machinery Row- $20/ day includes bike lock and helmet- 601 Williamson Street

10am-3pm Trek Demos- Bike Avenue

10am-3pm B-cycle Downtown Locations

 

Information & Water Stations

Entire Route

 

10am-3pm Madison Parks Village

10am-3pm Family Drive

10am-3pm Parade Drive

10am-3pm Bike Avenue

 

The City of Madison and Madison Parks are pleased to present Ride the Drive, presented by Trek, and supported by 105.5 Triple MMM, and Schwinn.