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Plan & Implementation

Draft Southwest Neighborhood Plan (pdf 17,537 kb)

The Southwest Neighborhood Steering Committee has solicited support for the plan recommendations through a variety of methods, such as a neighborhood inventory, newsletter articles, personal face-to-face interviews, and general public meetings. The major role that the neighborhood will play is during the implementation of the plan recommendations. There are four major steps for plan implementation:

Step 1. Adoption of the Southwest Neighborhood Plan by the Madison Common Council.
The Southwest Neighborhood Plan was introduced November 20, 2007, to the Common Council for adoption. During the adoption process, eleven City Boards and Commissions reviewed the plan recommendations for approval. Attached to this neighborhood plan is a Common Council resolution that designates the lead City agencies and departments to implement the plan recommendations (See Common Council Resolution). Inclusion of neighborhood improvement projects in the capital or operating budgets, work plans, or other sources of funding from state or federal governments are possible ways to implement plan recommendations.

Step 2. Inclusion of Projects in City of Madison Operating and Capital Budgets.
The Southwest Neighborhood Plan and Implementation Strategy work in conjunction to address and implement the prioritized plan recommendations (See Chapter 5 and 6). The neighborhood plan provides direction for proposed improvements and the implementation strategy provides a framework for action for the top plan recommendations: lead implementation organizations and estimated cost, critical steps for city and neighborhood groups, and general timeline for completion. Plan implementation of neighborhood projects and programs is contingent upon available resources. Policy makers are responsible for the allocation of resources for the entire City and thus funding for the Southwest Neighborhood Plan recommendations will be weighed against other worthy projects citywide. Because of scarce resources, it will be important to understand that city/public funding of proposed improvements is and will be in competition with existing projects, and in many cases, will require special earmarking of funding to undertake projects as well as ongoing maintenance costs. Securing funding from outside sources, leveraging funding with other available funding, or dovetailing proposed new projects with planned projects will help in implementing the desired activities and projects.

The six priority projects for the Southwest Neighborhood Plan include:

1. Assign additional police services/resources such as, but not limited to, neighborhood officers in the Bettys-Theresa-Hammersley, Balsam-Russett and Park Ridge areas.

2. Explore the feasibility of expanding Meadowridge Library at or near its present location and provide additional programs/services for youth and adult residents, with an added emphasis on programs dealing with education and employment resources. The library should explore offering Bilingual classes in Spanish and Hmong, establishing itself as a clearinghouse for information on programs and services, and plan for adequate meeting/programming space in a new facility.

3. Promote a variety of home ownership and rehabilitation programs, loans and services focusing on Bettys-Theresa- Hammersley, Balsam-Russett, Park Ridge, and Schroeder-Berkshire areas.

4. Increase programming for youth, adults and seniors. Such programs include, but not limited to: ESL classes, GED, tutoring, and after-school and summer educational/recreational activities. Take advantage of citywide programs, explore/setup transportation options, and improve funding of activities/programs through better information on grant programs.

5. Develop communication mechanism between Madison Police, property owners and neighborhood associations to address neighborhood-related issues jointly.

6. Explore purchasing a new ambulance and evaluate the placement of the newly acquired ambulance at Fire Station 7.

Step 3. Allocation of Community Development Block Grant funding to eligible projects.
As part of the planning process, the Southwest Neighborhood will receive approximately $120,000 in Community Development Block Grant funding over the next two years to implement eligible neighborhood improvement projects. The Southwest Neighborhood Steering Committee will work with various community-based organizations to carry out the neighborhood's top recommendations.

The top recommendations for Community Development Block Grant funding include:

$20,000 for capital enhancement to Prairie Hills Garden (located in Lucy Lincoln Hiestand Park) and establishment of up to three new gardens at Hammersley Park, Meadowood Park and Park Ridge Greenway. Specific use will be left to the neighborhoods that apply to the gardens panel and the decisions of the gardens panel and CAC.

$70,000 for down payments to eligible homebuyers in the Bettys Lane/Theresa Terrace/Hammersley area with the condition that buyers have homeowner education and that repaid loans are used for future down payments in the Bettys Lane/Theresa Terrace area. If funds are not being committed within the first 9 -months of operations then the target area should be expanded to the Russet/Balsam and Park Edge/Park Ridge areas. The Community Development Authority is exploring ways to sell some Community Development Authority property in the area to provide additional ownership opportunities in the area.

$20,000 for park improvements of Hammersley Park to improve safety including the creation of walking paths and additional lighting.

$10,000 low interest loan or grant program for income eligible properties for security improvements for properties that demonstrate a neighborhood benefit.

Any funds remaining after project completion of the gardens or park improvement project are targeted to the down payment program.

Step 4. Monitoring of Plan Recommendations by Alderpersons and Neighborhood Associations.
As part of the adoption process, the Department of Planning and Community & Economic Development (Planning Division) will submit status reports to the Common Council on plan recommendation implementation. It will be important for the neighborhood to strategically campaign for plan implementation. It is crucial that neighborhood associations develop a strategy for plan implementation. Governmental officials, City departments, and non-profit organizations must be strategically approached for funding during their annual budget cycles.

Planning Process Accomplishments
During the planning process, the Southwest Neighborhood Steering Committee accomplished several activities/projects:

  • A joint meeting of the current neighborhood associations, Greentree, Meadowood, Orchard Ridge, Prairie Hills, was organized to begin discussing ways to work together. One project that is currently being discussed is e-Neighbors: an electronic bulletin board to share information across neighborhood boundaries.
  • To explore improved communications within the neighborhood, the Southwest Neighborhood Steering Committee initiated a joint meeting with the public and parochial school principals to explore opportunities to work together on activities and projects. Falk Elementary School is planning to host community wide events as the result of the meetings.
  • The Southwest Neighborhood Steering Committee worked with area residents to prepare a grant application for the establishment of the first community garden in the southwest area. A grant was awarded for garden development at Lucy Lincoln Heistand Park. The Prairie Hills Community Garden was opened this spring with over 40 families participating at the site.
  • Urban League of Greater Madison was contacted to discuss employment issues in the neighborhood. The Southwest Neighborhood Steering Committee wanted a better connection with large employers (such as CUNA) with the potential labor force along the Raymond Road area. Urban League Greater Madison received $7,500 from the Allied and Emerging Neighborhood Grant for job training in the neighborhood

As part of revitalization strategy for the area, the Community Development Authority (CDA) has recently approved staff to explore the development of a new program to allow the conversion/sale of CDA rental housing to affordable homeownership in the Bettys-Theresa-Hammersley Sub Area