Ride the Drive | Sunday, August 27, 2023 | 9am to 1pm

Imagine thousands of happy people passing by your cart, display or activity. Ride the Drive is a great place to showcase your product, business or service. Choose from three participation options detailed below and indicate your park location preference. Vendors are provided one table and two chairs as part of their vendor fee. There is no electricity on-site and limited water access, please plan accordingly. 

REGISTER ONLINE - coming soon!
or Complete and submit: 2023 Vendor Application

Bike Shops, Businesses & Organizations with an Activity 

Do you have a fun activity to showcase your business or organization? Save $50 on your registration fee (regularly $125). Vendors in this category must provide an interactive activity that engages participants. Examples of previous vendors: Cyclocross Course and Madison B-Cycle blender bike.

Fee: $75


Showcase your business, sell merchandise, or promote your services.

Fee: $125

Food Carts

Licensed and permitted vendors are welcome with an approved application. See Public Health Retail Food Establishment Licensing

Fee: $175


If you have questions about becoming a vendor, please contact ridethedrive@cityofmadison.com.