Southwest and Southeast Area Plans Submitted for Final Review and Adoption

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Maps showing Southwest and Southeast Planning Areas

The Southwest and Southeast Area Plan project teams have submitted their Final Draft Plans for review and adoption. Both plans will be introduced to the Common Council during the Tuesday, May 5, 2026, meeting. 

Copies of the plans being submitted for review and approval are publicly available online on Legistar and the respective web pages for the Southwest and Southeast Area Plans. 

Review the Southwest Area Plan

Review the Southeast Area Plan 

After introduction, the plans will be referred to relevant Boards, Commissions and Committees, which may propose changes to the plans before the Common Council makes a decision on final approval. 

Each Board, Commission and Committee meeting during the adoption process will provide the opportunity for public comment. Agendas and instructions on how to register for public comment — both spoken and written comments — are typically posted the Friday prior to each meeting. Agendas will be posted on the meeting notice pages linked in the timeline below.  

Plan Adoption Timeline

About the Southwest Area 

Map showing the Southwest Area Plan boundaries

The Southwest Area Plan covers the area bounded by the Beltline Highway to the north, the City of Fitchburg to the east, South High Point Road to the west, and Highway 18/151 and Cross Country Road to the south. It is home to about 37,000 people and 7,500 jobs, containing about 13% of the city's overall population within about 10% of the city's total land area. Approximately 37% of the people living in this area identify as Black, Indigenous, and People of Color (BIPOC) or Latinx, making it one of the more racially diverse parts of Madison.  

Learn More About the Southwest Area Plan

About the Southeast Area 

Map showing the Southeast Area Plan boundaries

The Southeast Area Plan covers the area bounded by State Highway 30 to the north, Interstate 39/90 to the east, the City of Monona to the west, and Siggelkow Road/the Village of McFarland to the south. It is home to about 25,000 people and 17,000 jobs, making it a major employment hub for the city as a whole. The Southeast Area contains about 9% of the city's overall population within about 13% of the city's total land area. Approximately 26% of the people living in this area identify as BIPOC or Latinx.  

Learn More About the Southeast Area Plan

About Madison's Area Plans

The Southwest and Southeast Area Plans are the third and fourth area plans prepared under the City of Madison's updated planning framework, which created 12 plan areas to cover every part of the city. 

Recommendations in Area Plans are based on citywide policies and feedback from the community.  Area Plans focus on guiding changes to the physical aspects of the area, such as development initiated by the private sector and infrastructure improvements typically carried out by the public sector. 

The first two Area Plans, covering the West and Northeast areas, were adopted by the Common Council in September 2024. 

Work on the Downtown Area Plan, in collaboration with Downtown Madison, Inc. as part of the joint Envision Downtown Madison initiative, is ongoing. Meanwhile, preparation for the next two Area Plans, covering the North and Near West areas, is scheduled to begin later this year. 

Learn More About Area Plans

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