Portable Signs
Portable signs (otherwise known as A-frame signs or sandwich board signs) may help a business identify themselves, attract customers, and advertise specials.
There are two types of portable signs: portable signs on private property and portable signs in the public right-of-way (ROW). The public right-of-way refers to the public land adjacent to the street like the tree terrace and public sidewalk.
If your business has space on private property to display a portable sign, you are not eligible for a public ROW sign. Portable signs are only allowed to be displayed in the public ROW for businesses that lack sufficient space on private property.
Requirements
- All portable signs require a permit. Public ROW signs also require annual renewal.
- Only A-frame or sandwich board style portable signs are allowed.
- The sign face is the display area between the frame. The maximum size of the sign face is 24" x 36". This is also called the 'net' sign size.
- The sign structure is the outside structure of the frame. The maximum size of the sign structure is 30" x 48". The maximum height of the sign structure is 48" tall. This is also called the 'gross' sign size.
- Portable signs are not allowed in most residential neighborhoods.
- Portable signs may only be displayed during open business hours.
- One portable sign is allowed per street frontage. A maximum of two portable signs can be displayed per zoning lot on private property.
- If you have a sidewalk cafe up to 2 signs can be displayed on your cafe fence instead of a portable sign on the ground. These signs can't exceed 2' x 3'.
- To apply for your permit, email the Public ROW Portable Sign Permit Application or Private Property Portable Sign Permit Application and the required attachments to signpermits@cityofmadison.com.
Contact
Zoning at 608-266-4551 ext. 3. or signpermits@cityofmadison.com.
The Zoning counter is open by appointment only.