
Office of Public Information
The City of Madison Parks Division, Public Information Officer leads the division's public communication through the Parks website, news releases, blog posts and social media.
- TELL OUR STORY
- Collaborate with staff and volunteers to best tell our stories – using images with each season to bring Parks' unique and interesting stories to life
- Craft messages on trending topics using the tools currently available
- Tools include: website, news releases, social media, blog, photography and videos
- WEBSITE
- Oversee, create and/or edit all website content for the division (except OBG)– nearly 800 pages of content – Parks, WPCRC, golf, Goodman Pool, projects, special events, each park from A to Z, each amenity.
- Create, edit and/or manage all posted events including public information meetings
- Interested in having your community event promoted? See Event Marketing
- MEDIA
- Write, edit and distribute news releases
- Respond to and facilitate media inquiries, working with content experts to craft or edit our messages
- Distribute “Madison Parks in the News” to all staff, BPC and MPF board
- SOCIAL MEDIA
- BLOG
- Write and edit stories and messages for Parks online blog
- PHOTOGRAPHY & VIDEOS
- Manage the Parks photo library
- Manage Parks photography contest
- Design and produce Parks annual wall calendar
- Create and edit videos, work with City’s Media Team to create videos
- ANNUAL REPORT
- Research, design and produce Parks annual report
- ONSITE SIGNAGE
- Create and/or review public-facing signage, event flyers and kiosks throughout the park system
- Often working with Document Services to create
- E-NEWS
- Create and distribute e-newsletters
- Subscriptions include: Parks news, Goodman Pool, golf, volunteer, winter activities, WPCRC
- EDITING & WRITING
- Need help crafting an email or message? I can often bring a fresh perspective. Let me help!